Philips 'Obsessed With Sound'

When a campaign is titled ‘Obsessed with Sound’ you know we’re the right guys for the job. For Philips we teamed up with Tribal/DDB and the Grammy Award-winning Metropole Orchestra to create an online sensory experience that allows you to listen to musical details like never before. Check out the website here.

Yesterday, at the Eurobest Festival 2011 in Lisbon, Portugal, the campaign took home the following prizes:

Gold: Film (interactive film)
Gold: Interactive (music/sound design)
Bronze: Interactive (interface&navigation)
Bronze: Design (digital design)

We’ve provided concept support and music supervision for this amazing project, and are very proud to have taken part in it.

Eurobest (3) - GOLD!

Besides all the Eurobest workshops and fun last week, we also won a prize! The IDFA commercial which was founded very popular earlier this year, won GOLD at this year's Eurobest Festival. Congratulations to all invloved!



It was a popular spot at Canneslions and the Dutch ADCN Awards this year. A list of all winners can be viewed here.

Last but not least hereby an item from Amsterdam TV station AT5 on the Eurobest Festival, with Hans talking about the Dutch advertising industry:

Eurobest (2) - Thursday

Tonite it's time for some Eurobest action at various Amsterdam agencies. Bureau Pindakaas will open its doors for a Creative get-together. Massive DJ's The Disco Accidents & Label Made Cappuccino will provide some nice tunes there.

Yesterday we presented our workshop at Eurobest. Check some pics here. Thanks to those who attended the music workshop!

Eurobest (1) - MassiveMusic Session

Eurobest 2009 session: Deepening Emotional Brand: Consumer Relationships Through music And Musical Experiences

Hans, Joep and Michiel from the Amsterdam office are doing a presentation this morning at the Eurobest conference. Eurobest is the European Advertising Festival, this year held in our hometown Amsterdam, which we appreciate a lot.

The MassiveMusic session provides an informative overview of the recent changes in the relationship between brands and music, and how advertising professionals can learn from and capitalise on these changes.

Music has become a strategic communication tool for brands. Our seminar provides insight into the forces and opportunities that come with this fact, and shows some cases that we have worked on as a full-service music agency. Besides composing music and sound, MassiveMusic is becoming a strategic partner for brands to help them solve marketing and communication issues through the use of music.

Our colleagues at Heartbeats from Sweden are doing a session before us and will tell you something about the 'Odyssey Into The Love Affair Of Music & Brands'. Interesting stuff this morning!

EUROBEST Wednesday

10:00 - 13:00

Brands And Music